AI Insights · Timothy · January 2023
Top 5 Wellness Apps Performance on Android in Brazil Q4 2022
In Q4 2022, the top 5 wellness apps on Android in Brazil showed varied trends in weekly downloads, revenue, and active users, reflecting their popularity and user engagement.
In the fourth quarter of 2022, the top five wellness apps on the Android platform in Brazil demonstrated diverse performance trends in weekly downloads, revenue, and active users.
Meditation: Lojong saw a consistent weekly revenue, peaking at around $3.6K in the last week of November. Weekly downloads fluctuated slightly, hitting a high of 2.5K mid-October and ending the year with 2.2K. Weekly active users generally hovered around 30K to 35K, with a noticeable dip to 26.8K in mid-December before rebounding to 33.2K by the end of the quarter.
Meditopia: Sleep & Meditation experienced a steady weekly revenue, maintaining around $2.3K to $3.6K throughout the quarter. Weekly downloads saw a peak of 6.4K in the last week of December, with active users fluctuating between 123K and 145K, culminating at 139K at the end of the year.
Headspace: Meditation & Sleep showed a stable revenue trend, reaching approximately $3.2K in early December. Downloads increased from 1.2K in late September to 2.7K in the final week of December. Weekly active users remained relatively steady, around 9K, with a slight increase to 9.4K by the end of the quarter.
Cingulo – Mental Wellness had a consistent revenue stream, peaking at around $2.1K in early November. Downloads varied, with a notable increase to 5.9K in the last week of December. Active users showed a slight decline from 45.9K in late September to 41.3K by the end of December.
Calm - Sleep, Meditate, Relax maintained steady weekly revenue, peaking at $1.4K in early December. Weekly downloads hovered around 3.5K to 4.2K throughout the quarter. Active users remained stable, around 75K to 83K, ending the year with 78K.
These trends highlight the varied engagement and revenue patterns for wellness apps in Brazil. For more detailed insights, visit Sensor Tower.